Snowfly will host a webinar on Productivity Games on April 2, 2009
"The increasing presence of the "Gamer Generation" has forced many organizations to come up with a better way to motivate and inspire employees. When you take into consideration the obvious effect that video games have had on today's workforce, there seems to be a perfect opportunity to design work as a game and re-engage employees and improve productivity."
More info link
Snowfly is a Wyoming-based company that develops employee incentive software. Their approach rewards employees with game play, using random point-yielding games to drive productivity improvements. link
A recent article in Canadian Business describes more:
"Capstone gives employees who meet their objectives a chance to play online games from which they earn rewards such as cash in the form of a reloadable Visa card (the most popular option), electronic gift certificates and gift cards." - link
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Productivity games are a sub-category of serious games designed to improve the productivity and morale of people doing "regular work".
